Phivida has launched an exciting line of beverages and supplements into the health and wellness markets in the USA. The Oki product line is focused on consumers and includes eight flavors of CBD-enhanced waters and teas that contain broad-spectrum hemp extract with CBD, and tinctures and capsules in three strengths of CBD concentration: Everyday, Enhanced and Supreme. The Company also markets a line of tinctures and capsules with broad-spectrum hemp extract with CBD into the health and beauty markets under the brand Vida+.
Phivida’s key strength is the substantial consumer product experience of its executive team, which was responsible for the launch and strong market growth of Red Bull in Canada. The Oki and Vida+ lines have been designed following extensive consumer research and address the most requested flavor profiles, packaging and branding preferences.
An extensive influencer and event marketing campaign is underway in key regions that has resulted in highly positive consumer response and a high rate of sampling to purchase behavior at points of sale. The company’s current focus is on growing its retail footprint across the United States.
For more information on our products, visit www.feeloki.com and www.hempvidaplus.com.
Phivida Holdings Inc. is a publicly traded company listed on the OTCQX under the ticker symbol PHVAF.