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Canadian Loyalty to Financial Institution Reveal ‘Soft Satisfaction’ 62% Open to Change

Canadian Loyalty to Financial Institution Reveal ‘Soft Satisfaction’ 62% Open to Change

Survey Insights | April 9, 2024 How digital transformation is influencing Canadian loyalty to financial institutions The digital age is transforming the landscape of financial services, compelling Canadian financial institutions to reassess their strategies for maintaining customer loyalty. A recent survey by Abacus Data, conducted with 3,550 Canadians, shows the evolving relationship between Canadians and


The post Canadian Loyalty to Financial Institution Reveal ‘Soft Satisfaction’ 62% Open to Change first appeared on National Crowdfunding & Fintech Association of Canada.